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Single choice questions

Stefania avatar
Written by Stefania
Updated over 3 weeks ago

In Pathlight, you have 16 types of question pages, one of them being single choice questions. The single-choice questions are pages on which customers can choose only one of the options displayed as answers.

No matter if you started a new survey from scratch or from a template, you will be able to start adding questions. Here you can learn about how to use templates and how to start a post-purchase survey from scratch.

Adding a single-choice question

You can use the Add questions button to start selecting from Pathlight's list of question types. In this example, we will add a single-choice question.

Once you've added it you will see a page like below showing a starting empty preview on the right and the menu in which we will customize the question on the left.

You can start adding the question, writing it in the placeholder Question, and also add a short description, which will show right under the question.

Adding answers and answer options

To add an answer, use the Add options button, which is in the same left-hand menu, right under Description.

You will be able to see all the elements you add on the left-hand side menu in the Preview on the right.

For answers, you can add a few extra options using the icons on the right of each answer input. You can click on the image icon to add an image to that answer and you can do that for 1 or all of the answer options.

You can remove the image by clicking again on the image icon, and from the pop-up that opens, you can choose to remove the image.

The second icon can add logic to the answer selection. What this means is that if someone selects this answer, you can set the next step to be any of the questions that you have in the quiz or end the Survey. Since this is our first question in the survey, there are no other questions to choose from, but the default next step is to end the survey.

Advanced settings

Now we can move to the Advanced settings, which you can access by clicking the Show advanced settings link.

Under advanced settings, you can first choose a display style between Loose and Tight, which virtually means a difference between having answers in a card or packed closer together with no border.

The 2nd option is to include an "other option". This means that your question can have at the end an answer option saying Other and for it you have a few extra customizations.

You can write any label instead of just "Other," and when this is selected, it shows an input line where you can write a placeholder text to make it clear for customers that they can input their answer there.

You can also make this option required by checking the 'Other option is required' option.

As you would for any other answer and mentioned above, you also have the logic tree option that, when this Other answer is selected, go to either the next question by default, any other question in the survey, or ends the survey.

Randomize options is a great feature that will randomize the order of the answer for each new session to avoid having your data influenced by a bias coming from people tending to select mostly the first answer.

The next 2 options are just as they say: one being the option to "Auto-submit when an answer is selected", which means that the survey taker doesn't need to click the button to move to the next question. "Only display once per customer" represents as it states the option to only show this once per customer to avoid showing the same survey questions to repeat customers every time they make a purchase.

The number of columns option will show the answers in the number of columns you select.

The next set of settings can customize where to go next from this answer submission, not like from a specific answer selection. You can also update the Submit button text and choose the style of the button and alignment. Below we've selected the button to fit just the text it contains and align it centrally. The Default value you see under the button label can be either the built-in Pathlight text we show, or you can customize it globally in the survey in Settings. You can check this article on the global setup for Settings to learn more about global set elements.

The last 2 options give you the option to either Tag customers or Tag orders. This means that when enabled, a tag will be added to the order in Shopify with the answer the survey taker has selected. You can select for each of them a specific prefix to identify the tags more easily.

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